Aragona Agency - Alex Aragona

We are a seasoned team of B2B technology marketing specialists. We have a proven track record marketing everything from semiconductors and cybersecurity solutions to cloud and satellite services. Our team of B2B marketing experts will provide the marketing strength you need.

I designed the hero backgrounds featured below as part of a website refresh aimed at capturing a sophisticated agency vibe—modern, fun, and confident. The visual direction was developed collaboratively, but I made sure to infuse each page with my own creativity and sense of humour. Initially, the design leaned heavily on photorealistic, close-cut objects placed in digital environments—like a bending dumbbell held by a hand, and paper balls paired with playful vector elements. While that style defined the brand for the first two years, we eventually evolved the aesthetic to better reflect the agency’s growth and direction. I especially enjoyed the footer, which I played on as an image of feet at the end of the website.